Cameras are always on standby when you have a baby, child or both! Creating memories is what it’s all about, and when you do, you can step into the picture remembering exactly where you were, who you were with, how you were feeling and your role in life at that moment. In short, it jogs […]
Published 21st December 2025
Cameras are always on standby when you have a baby, child or both!
Creating memories is what it’s all about, and when you do, you can step into the picture remembering exactly where you were, who you were with, how you were feeling and your role in life at that moment. In short, it jogs your five senses’ memory in one go – it’s pretty amazing! Babies and children up to the age of two change phenomenally over such a short period. They learn and develop so many skills that, as each day passes, they journey through life and become more mature and independent.
Your mini-me may translate from your camera roll to a professional photographer’s marketing campaign project. Your baby or child doesn’t need to know any party tricks or skills to wow our clients to become a young model, they just need to be their authentic selves. Inquisitive, playful, enchanting, content and happy!
So many clients not just in the UK but around the globe hire tiny tots and youngsters to be the face of their campaign. Why?
They evoke positive human reactions with care and compassion being some of the top emotions.
Baby models and child models can reignite the audiences’ childhood memories making them feel a personal connection with the campaign.
They can relate to babies or children if they have their children, siblings, or through family and friends.
So now that our experts have shared some of the key reasons why babies and children are promoted for marketing campaigns, here’s a bunch of great reviews from our mums and dads who have registered their little ones with our agency:
Natalie Evans’ family were hired by Microsoft. She expressed the following:
“My whole family did a shoot for a global tech company and everything was so perfectly organised. The staff at Models Direct were so helpful, especially Marie and everyone on set was lovely. We had our children with us and we were all looked after so well. It was a great experience which we thoroughly enjoyed. Would definitely recommend Models Direct! Thanks again for the opportunity!”
Tiegan & Mum Lorraine were booked with Wacky Warehouse. Mum had a lot of positive things to say about the day:
“My daughter came to Wacky Warehouse today to do some videos. She absolutely loved it from start to finish. The people who she was working with throughout the day were amazing so kind and really funny and definitely knew their business and knew what they were doing. They were so lovely to me my daughter and my dad as well as supplied refreshments when needed. My daughter had so much fun she was full of smiles throughout and she said at the end of the day Mum I loved it today it was so much fun loved how I felt confident and loved playing on the soft play and just being myself and having loads of fun throughout. My daughter also mentioned how sweet the little ones were following her about especially when she was wearing a World Book Day outfit like Where is Wally !! And when they wanted her to play with her throughout the videos she was doing really good interaction with children lots of fun and brilliant experience.”
The Hillier Family worked on the Paddington Bear Experience and had a wonderful time. They expressed:
“We had a great experience working as family models at The Paddington Bear Experience in central London. The staff and Photographers are very helpful, nice and professional. We walked through the whole experience, and both my children were inspired and excited, especially while we walked through Paddington’s kitchen, and Peru’s garden! We all tried the extraordinary marmalade sandwiches and amazing cakes in the end. Gemma called us beforehand and set out the whole brief in emails, she dealt with things in such professional and detailed ways. Gemma also called us right after to make sure we were good and congratulated us for completing the job! In general, a five-star fun experience with Models Direct. Thank you.”
We’re chuffed to read the positive reviews our families and their children have had with MD. If you want, this opportunity could be possible for your baby and/or child. Just let our team know and we’ll be happy to work hard to connect them with clients of all sizes, and from different industries.