Another regular client we enjoy working with is Efoldi. The Surrey-based company has won many innovation and inventors awards for their lightweight and durable mobility scooters, which run on batteries and can be folded easily with no complicated assembly – perfect for people with mobility difficulties who getting out and about. The company’s mobility scooters […]
Published 19th May 2025
Another regular client we enjoy working with is Efoldi. The Surrey-based company has won many innovation and inventors awards for their lightweight and durable mobility scooters, which run on batteries and can be folded easily with no complicated assembly – perfect for people with mobility difficulties who getting out and about.
The company’s mobility scooters are an ideal example of how real people can really increase a product’s reputation and show potential customers how effective they can be. Efoldi scooters can dramatically improve the lives of thousands of people, so we’re always pleased when they ask us to provide them with the right models for their next advertising campaign.
Without commercial models, companies like Efoldi would find it hard to demonstrate their practicality. Yes, viewers to their website and social media can see photos and read the scooter’s specifications. They can discover the scooters are ultra-portable – especially nifty when lugging onto public transport – and they’ll know they are airline safe. They’ll also know that the scooters can travel up to 8mph, with a range of 14 miles. But what most customers really need is to see these types of products being used by people, so they can see for themselves whether the product can help them in their own lives. It’s these adverts that are the most effective, and that’s why hundreds of clients keep coming back to us with their modelling briefs, trusting us to recommend the very best models to them.
Efoldi are a relatively young company, having been founded in 2013. We work with all types of clients, who each have their own job specifications, and they each have their own advertising budgets and goals. That said, they all value commercial models, who may work with the company directly, or with a marketing agency’s production team, including photographers and filmmakers. Whether the company is looking to establish itself, or if they’ve been in operation for a few years like Efoldi, or if they’ve been around for decades, they all need commercial models at some point to keep their products relevant – one of the reasons why our models are always in demand.
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We put forward Zeza and Leigh along with several other suitable models, and Efoldi told us that the modelling duo were perfect. The shoot lasted over two days bang in the middle of summer – quite a nice time to out in the elements modelling! And it couldn’t have gone any better.
Zeza told us, “This was my first promotional shoot and it was fantastic. I had a wonderful time! The production team and client representative were very helpful and welcoming, and I felt very comfortable from the moment the shoot began.
“Gemma from Models Direct was amazing. She kept in touch with us before the shoot, advising us of the client’s requirements, as well as throughout the two days of filming. The communication from Models Direct was always there.
“The production team and client were very friendly and patient and always talked us through what was expected of us during filming. I couldn’t have asked for a better team for my first promotional shoot.
Thank you, Gemma, for this wonderful opportunity!”
Leigh added, “I had a great time on my first shoot. It was a marvellous first experience being the user of a Efoldi. I look forward to the next one. Thank you to Gemma at Models Direct.”
Perfect clients, perfect models, and perfect communication from our team. Another double thumbs-up!