Sleeping in Style: Soak & Sleep Campaign with Models Direct

Get ready for a chilled out booking assignment. We’ll tell you all about it right here. Who doesn’t love jumping into bed and getting a good night’s sleep? (When you can get the chance to, that is!) Life is always moving so fast that sometimes there aren’t enough hours in the day to grab your […]

Published 17th August 2025

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Get ready for a chilled out booking assignment. We’ll tell you all about it right here.

Who doesn’t love jumping into bed and getting a good night’s sleep? (When you can get the chance to, that is!) Life is always moving so fast that sometimes there aren’t enough hours in the day to grab your average 7 to 9 hours of kip. Hands up, anyone who doesn’t! Don’t worry – you’re not alone.

UK based online retailer Soak&Sleep has stepped in to help. They understand how important sleep is for our overall health and well-being, so much so that they have dedicated their entire business to helping their customers sleep like babies. Soak&Sleep has an impressive online collection of contemporary yet purposeful bedding ranges to meet customers varying needs and tastes.

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They contacted our team and told us that they were looking for two adult female models to front their latest campaign. Models Direct were thrilled to help! We went through their brief and understood what they needed from our models. Our specialist MD coordinators were on it and searched for the most well-matched models on our books who could be perfect for the roles. After selecting our models with the approval from Soak&Sleep, our lovely female models, Sarah and Fiona were hired.

Normally models are hard at work in front of the cameras, but ours were chilling on an offset.
The getting-ready-for-sleep vibes were clearly translated on camera and both our ladies did a wonderful job for the company’s digital material.
Sarah got to tuck into white gorgeous linen looking out at a scenic view whilst doing some journaling. She looked cosy and right at home in true Soak&Sleep style.

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Fiona gave us a glimpse of what life as a commercial model was like by sharing her behind-the-scenes images. She was all smiles and thumbs up with the crew but did exactly what was needed for her professional images. She was asked to sit on an indoor ledge and tuck into bed with a brilliant white Soak&Sleep collection. Both female models perfectly encapsulated the essence of the day on the job – chilled and peaceful.

Fiona (VYSK-7496) shared her experience of working with the company. She said:
“Wonderful location shoot with a luxury premium brand. Styling, hair, makeup and set dressing were beautifully curated. The high-calibre crew and team managed the day seamlessly and the atmosphere was extremely welcoming on this professional campaign shoot. A fabulous experience. Thank you!!”

Sarah (SWWG-6696) also had a positive modelling assignment experience and offered the following feedback:
“The client was lovely and I really enjoyed the day. The Models Direct manager who prepared me for the shoot was very knowledgeable and helpful. Looking forward to the next one!”

Both our ladies were amazing on set. They both looked like they were pros in the natural contemporary setting, and they really were. Soak&Sleep were so impressed too, and we’re very glad that we were able to help create another successful campaign with our talent.

Another job well done!

For more booking assignments with varying brands and companies across different industries, head over to this page. If you’d like, you can subscribe to our blogs and socials to keep up to date with the latest MD news.