Small but Mighty: Why Petite Models Are in High Demand

Classic runway modelling means models with taller heights are adorning every inch of a designer’s creative apparel. But with all eyes on female models and male models being over 5’8 and 5’11 respectively, what about those who are below these height requirements but want to model? This is where the small but mighty come in […]

Published 10th February 2026

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Classic runway modelling means models with taller heights are adorning every inch of a designer’s creative apparel. But with all eyes on female models and male models being over 5’8 and 5’11 respectively, what about those who are below these height requirements but want to model?

This is where the small but mighty come in and the petite modelling sector is booming in our industry with the help of modelling agencies just like ours.

Models Direct has never been afraid of going against the norm. Our team agrees that beauty comes in all shapes and forms especially when it’s unique and different which is why we have everyday people register with us and experience a successful part-time modelling career.

Models Direct shines the spotlight not only on petite modelling but other niche divisions which you might not find with other agencies including body parts modelling, plus-size modelling and senior modelling.

Typically petite models can be anywhere between 5’2″ and 5’7″. If you lie within these measurements, you aren’t alone. Famous models who continue to create waves regardless of their height include Kate Moss (5’7″), Lily-Rose Depp (5’3″), Sara Sampaio (5’6″) and Hailey Baldwin (5’7″).

We do agree that some models have been able to break into the industry more seamlessly due to their family name but that doesn’t mean that if you or someone you know would like to step into this industry, it’ll be challenging and a lot of hard work.

Want to apply with us today?

Looking to hire models?

We just need your regular images being posted to build your ePortfolio particularly if you have made an alteration in your appearance. We’re thinking tattoos, piercings or hair colour.

And we need you to keep communication open. If you’d like to chat with our team, we are here to help, and if we need to get a hold of you, you need to stay connected.

With a reputable agency like Models Direct backing you, you won’t face industry knockbacks the same way as you would if you were to approach it by yourself.

Our dedicated team of modelling enthusiasts work behind the scenes to pair our petite models with the right client to curate winning campaigns. These projects do not always require a model of smaller stature to promote petite people but simply because they need models that are relatable with the average male and female height in England being 5’9” and 5’4” respectively.

If you’re looking for an opportunity to make it into the industry, our modelling agency offers a wide range of diverse assignments with startups through to industry giants such as Morrisons and Microsoft.

If you’d like to learn more about what we do with petite modelling, head over to this page.