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This was Ethan’s second assignment with Models Direct and was slightly different from the first one as this time he was not involved in a TV show but in a large campaign for a top mobile phone provider which included chatting amongst other Models Direct models and a photo shoot. Charlie once again was amazing letting me, (his Mother), know all the information regarding the shoot and keeping me updated with any changes. On the day we were greeted by one of the mobile phone providers staff who was really lovely and talked Ethan through what was expected of him for the morning shoot all the other models present were also from Models Direct and were very lovely and friendly. The shoot was amazing. Ethan really enjoyed all of it and is really looking forward to seeing the results of the campaign when it’s released soon. Thank you once again Models Direct for the opportunity of another amazing project can’t wait for the next one.

Today was my very first ad shoot, and I have to say, it was an exciting, fun-filled, and eye-opening experience.
From the moment I arrived at the studio, there was a buzz of energy in the air. The team was welcoming, and everyone seemed to be in their zone, preparing for what would turn out to be an unforgettable day. As we got started with the first few shots, I was amazed at how many people were behind the scenes, coordinating everything to perfection. The lighting, camera angles, and even the smallest details were all being adjusted to ensure the best results.
It was fascinating to see all the effort that goes into creating a perfect shot. While I expected there to be a lot of waiting around and setting up, the team made it smooth and fun with music, laughter, and light conversation. By midday, I felt like I had settled into my role and was having a blast.
It was not just about posing; it was about feeling the moment and connecting with the camera. I definitely felt more comfortable as the day went on, and there were several moments where I genuinely enjoyed being in front of the camera.
I would also thank my agent, Charlie, for her constand and prompt response to every query I had and in making this process as smooth and memorable as possible for me. In short, my first ad shoot was a thrilling experience. It was everything I hoped for and more, and I can’t wait to do it again!

Working with this company was such a genuinely lovely experience. From the moment I walked through the door, I was greeted with warmth, kindness and a really positive atmosphere. Even though the session was fast-paced to fit everything into the timeframe, the team made sure I felt comfortable and supported throughout.
They walked me through every part of the process as many times as I needed, offered drinks, set up a portable heater because the warehouse was cold, and made sure I had privacy whenever I needed it. They also helped with hair and make-up, and their photographer was so friendly and reassuring — it made the whole shoot feel relaxed, fun, and natural rather than strict or pressured.
There were lots of smiles, lots of laughing and so much encouragement. I genuinely enjoyed every shoot and working with their products. Overall, it was such a lovely experience and I would 100% work with them again.

My daughter’s first shoot went really well! Communication was fantastic throughout, all staff at the venue were very helpful and patient. I look forward to her next shoot