A Cardiff Modelling Agency

Are you a model or would-be model living in or around Cardiff?

If so, then Models Direct is the perfect agency for you!

Whether you are an experienced model or considering trying modelling for the very first time, then we can help.

As a trusted, government-vetted and registered employment agency, we have been sending models on paid assignments for key high street and global brands for over 30 years now.

During this time, we have established ourselves as a leading modelling agency in Cardiff, matching major clients with suitable models of all ages and types.

Our Cardiff models attend photo and film shoots for adverts, campaigns and promotions both right here in the capital city of Wales itself and in the surrounding area.

We also hire models in Cardiff who are prepared to travel across the UK and even abroad for assignments that appeal to them and fit in with their other commitments.

Our clients include the likes of McDonald’s, Sky, Boots, Tesco and John Lewis, as well as Morrisons, Aviva and the BBC. You can find a full list here.

Cardiff models of all ages, backgrounds and types have taken part in shoots through us for clients ranging from local Welsh businesses to global beauty product brands.

Models Direct has found modelling jobs in and around Cardiff for babies, children, men and women and mature models, as well as pets!

Our models are all real people – models of all looks, shapes, sizes, who look like the genuine members of the public many of our clients are seeking.

Travel Click: Destination Cardiff

"Just finished up my first assignment with Models Direct shooting a tourism video for the company Travel Click in my home town of Cardiff. The shoot went off without a hitch and I had a great time. The team I worked with were an absolute pleasure and being booked for the shoot via Models Direct was straight forward and easy! Can't wait for my next assignment!"

Miriam Model fee: £266

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We therefore help to find modelling jobs for a wonderful diversity of models in Cardiff and the surrounding area, including those who may be plus-size, curvy, petite or tall.

We operate as a modelling agent in Cardiff for those with disabilities too – and we find work for couples, families and mums-to-be!

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With a population of over 360,000 now, vibrant Cardiff is currently the 11th largest city in the UK and, of course, the biggest in Wales.

It is home to an exciting array of national, international and worldwide businesses, as well as the Welsh Parliament, the Wales Millennium Centre and the Principality Stadium.

So, of course, there are all sorts of wonderful opportunities for those who want to work in modelling in Cardiff.

What is essential, however, is that models and would-be models sign up with genuine, reputable and experienced Cardiff modelling agencies, such as Models Direct.

For more information, fill in our form, send us a photograph and we will be touch with you to explain more about how our process works.

Monmouthshire Building Society

"Such an amazing opportunity working with the Monmouthshire Building Society. Everyone was so friendly and put me at ease (as I was a little nervous). Thank you Models Direct :)"


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Once you have signed up with us, not only will we be able to put you forward to our clients, but you will also be able to apply for the assignments in the Cardiff area on our jobs board.

And before long, you could be stepping out in front of a camera just like female model Deana!

Deana took part in a shoot for us in Cardiff for the leading suncare product range Hawaiian Tropic.

Afterwards, she said:

“I was very grateful to have been cast via Models Direct to shoot with Hawaiian Tropic.

“The process with the agency and the client was extremely easy and enjoyable!

“It was very easy to get in touch with the agency if there were any questions, and they provided me with everything I needed prior to the shoot.”

For Cardiff businesses looking to hire models, Models Direct offers a comprehensive service tailored to your specific needs. We provide a diverse range of models not just from Cardiff but from all across the UK, ensuring that whatever your campaign, advert, or promotional event, you have access to the ideal talent.

Our models are not just faces; they bring life to your brand and help communicate your message effectively to your target audience. Whether it's a startup or an established enterprise, we are committed to delivering exceptional service and ensuring your project's success. Contact us to discuss your requirements and discover how we can assist in bringing your vision to life with the perfect model for your business.

Reserve your May 'New Model' registration
No experience required