Fitness Models - Become a Fitness Model

Keep fit fanatics, healthy living enthusiasts and those who concentrate on maintaining strong and athletic bodies could be perfect to undertake work as a fitness model.

Apply to be a model Book models

Clients often come to us seeking models with toned and healthy looking bodies for all sorts of assignments – and you don’t have to be a complete Joe Wicks to fit the bill!

We are looking for both male fitness models and female fitness models who exude an air of general health, fitness and wellbeing – people of all ages who look after themselves, exercise regularly and are happy to appear in clothing such as sports and gym gear, swimming costumes and underwear.


I had the most amazing day shooting for AmaElla Lingerie yesterday. From beginning to end, the team made me feel at home making sure I was completely comfortable. I honestly had such a good time and I’m super grateful to Models Direct for representing me. Love you guys!

Some of our fitness models are those with broad, solid and very muscular frames – body builders, perhaps – while others are smaller and leaner or shapely yet toned.

Projects offered by Models Direct include photographic shoots for advertisements and packaging for wholesome and nutritious foods and exercise products.


I would like to give a big shout out to Molly at models direct for giving me the opportunity to be involved in a video to pin point the different areas of the anatomy for accupuncture for The AACP Ltd. Molly was very supportive and informative setting this up as i wasn't entirely sure what to expect, the team at AACP in peterborough gave me a very warm welcome on arrival and were a pleasure to work with during the whole two day assigment as were film crew. This was a fantastic experience and cannot wait for my next assignment so a big thank you to Models direct and AACP Ltd.

They also extend to campaigns for healthier living and gym membership promotions.

Fitness models might also be required for catalogue work, film and television shoots, and photography for lifestyle magazines, newspaper articles and illustrative website images.


Great photo shoot, great atmosphere, loved it!

Male and female fitness models could in effect be called upon for any modelling job where it is essential to promote a sense of healthy living.

So, if you think you would enjoy working as a fitness model and your body could be suitable, complete the form below to find out more.

Apply today!
No experience required